Delve deeper to sell more

The skills you need to succeed

Our focused workshops offer an opportunity to delve deeper into key topics to help you grow your sales to Food & Beverage retailers.  

Register now for these FREE upcoming workshops:

We use iLearn for in-person and online workshop registrations. If you don’t have an account already, click on a workshop link below to get started. Important emails will come from: . Check your spam/junk folder and mark the email address as safe.

IN-PERSON workshops:

When enrolling in iLearn, ensure to select the workshop for your location of choice.

Perfect your Pitch

Attend this workshop to learn how to:

  • Prepare a persuasive sales presentation
  • Plan sampling for a virtual or in-person setting
  • Pitch and follow-up with confidence

In follow-up to the in-person workshop, participants are required to complete a 1on1 virtual practise pitch with facilitator Peter Chapman acting as the retailer of their choice. This will be scheduled within at the participant’s convenience within 6-weeks of the in-person workshop.

Let’s Talk Numbers

Successful food and beverage businesses understand their numbers. Learn how to navigate increasing costs, calculate the impact of discounts, and negotiate everyday pricing that will work for both you and your customer. As costs go up around you and the marketplace changes, communication with your customer is critical. Learn how to prepare for these conversations and build prosperous relationships with your customers.

By the end of this workshop, you will be able to:

  • Determine the right price for your products and how to negotiate cost increases with your customers.
  • Understand the impact of discount programs on your business and be clear when you have to say no.
  • Use tips and tools to build customer relationships with regular, effective communication

These workshops are offered in partnership with  Alberta Food Processors Association.

Workshops are Co-Facilitated by Peter Chapman, SKUFood & Sue Oguchi, Skills for Success Consultant

Peter Chapman, Retail marketer, author speaker & consultant

Getting your product in shopping carts is what it’s all about. Peter Chapman draws on his decades of experience with one of Canada’s major retailers to help you understand that it’s not about making great products to sell; it’s about selling the great products you make.

Sue Oguchi, Skills for Success Consultant

With 15 years direct experience uncovering skill gaps that impact worksites across Canada, Sue loves making a difference. She is a skilled facilitator and curriculum developer bringing her passion to every project. She understands how to quickly build workplace essential skills that matter most to employers and employees.

Join the waitlist

Sign-up to be notified when new workshops are announced. Please note – this is NOT a registration form. If you want to participate in any currently advertised workshops, click on the linked dates above to enroll on our learning management site, Ilearn. 

Get in touch

If you’re looking to take your sales to supply chains to the next level, contact us today to tell us about the skills you would like to improve.

We’re always improving our programs and would love to hear from you.

Funding for this program is provided by the Office of Skills for Success with the Government of Canada’s Department of Employment and Social Development Canada (ESDC).

Skills for Success are skills that help you in a quickly changing world. Improving them will help you succeed in today’s and tomorrow’s workplace.