The training will allow participants to discover current trends and issues related to social media. The second part of the workshop will consist of establishing your co-op's social media strategy by exploring the composition of the message, how to broaden its audience and programming tools.

• Set organizational goals on social media

• Create the persona of the organization

• List the themes of the platforms used

• Discover current trends on social media

• Explain the different types of junk on social media

• Identify programming tools