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Food and Beverage Processing
Module 1 - Understanding Consumers
All Handouts
Module 2 - Setting up for Success
Contracting References
Strategic Map Sample - e-Business
M2 Strategic Map Sample – Micro Brewery
Module 4 - Understanding Customers: Retailers & Wholesalers
Annual Sales Plan
Category Review
Retailer Tools
Store Visit Checklist
Module 5 - Building Relationship with Customers
Develop a Sales Plan Case
7 Price Increase Must Haves
Handling Problems and Issues
Price Increase Strategy
Seven Habits of Highly Effective People
Seven Steps to Developing a Sales Plan
Module 6 - Webinar - Achieving Greatness What Makes Great Food Products
Demographics and Psychographics