Pricing (Part 1): Knowing Your Cost per Unit

Finding the right price for your product or service is an essential for making sure your business is competitive and profitable. Part one will cover: 

  • Knowing your budget, including fixed and variable costs 

  • Understanding the influence of fixed and variable costs on your pricing 

  • Understanding the difference between margin and markup 

  • How to find your position in the market 

By the end of Part 1 you’ll develop a first draft of your cost per unit (CPU).  

Online Workshop — 1 hour