Pricing (Part 1): Knowing Your Cost per Unit
Finding the right price for your product or service is an essential for making sure your business is competitive and profitable. Part one will cover:
- Knowing your budget, including fixed and variable costs
- Understanding the influence of fixed and variable costs on your pricing
- Understanding the difference between margin and markup
- How to find your position in the market
By the end of Part 1 you’ll develop a first draft of your cost per unit (CPU).