May 11, 2021

Reducing Barriers for Start-Ups in NL

Lauren Caines Lauren Caines Project Manager

CCM Header

LearnSphere’s Commercialization Consulting and Mentoring (CCM) Program, funded by the Atlantic Canada Opportunities Agency, helps businesses in the final stages of bringing a new product to market by giving them access to consulting, mentoring, and/or marketing expertise.   

But the program is not limited to SMEs!   

Entrepreneurship centres, incubators and accelerators are taking advantage of this funding to provide learning sessions and coaching for participants to  

  • Build their sales processes  
  • Close their first customer 
  • Achieve product-market fit 
  • Improve their pitch 

Genesis Centre is a shining example of one such centre. Located in St. John’s, Genesis is an innovation hub, helping start-ups from ideation all the way to scaling their businesses 

No stranger to CCM, this year Genesis applied and received CCM funding to provide group learning for their high growth-potential startups.   

The CCM program helped Genesis develop programming in the fields of inter-cultural communication, team development and negotiation – topics that our research had identified as barriers to inclusion, retention, supplier diversity, and business development. A number of sessions have been delivered and Genesis companies have already had the opportunity to put their new skills to use. ~ Lesley Galgay, Success Manager, Diversity at Genesis.    

At LearnSphere we believe in helping early-stage businesses access learning and coaching that they would not be able to fund on their own.   

As a universitycommunity collegeresearch institution, or non-profit organization, if you want to provide training to your stakeholders to help them build readiness for commercializationfind out more about this funding option by contacting 

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